LeaseUp™ is pleased to announce the addition of a custom Online Advertising & Remarketing Program to the long list of services for our clients. This dynamic program brings together Google AdWords, Social Advertising and Remarketing to increase the traffic & leads to any property.
Not just another paid advertising placement, the OAR Program is a comprehensive marketing process that uses data research, analytics, custom advertising and tracking to generate and capture as many leads as possible.
RESEARCH - LeaseUp collects key analytic information such as social media demographic data, location data, previous website traffic, lifestyle and interest data and targeted keyword research.
ANALYSIS - By analyzing this collected data, we are able to develop a core “target group” of highly motivated apartment seekers to market a property to.
CUSTOM ADS - After a target group is established, we create a myriad of text, image and banner ads for channels such as Google Adwords, Facebook and Twitter. In addition, each ad is directed to a custom designed landing page to track conversions.
REMARKETING - Since not every individual we target will immediately request a tour, we use remarketing display ads to keep your community front and center of a renters online activity, greatly increasing conversion rates.